Healthy indulgence: Confectionery NPD

Jan 2019

Confectionery NPD with added health benefits is thriving as consumers seek out guilt-free and healthy indulgence. Lighter options have flooded the markets, ranging from reduced sugar content to lighter alcohol options and smaller portion sizes. Vegetarian and vegan claims are trending in the gummies space and several chocolate products are fulfilling vegan criteria.


Frufree Vespresso Bittersweet Coffee Chocolate (Germany). Espresso dark chocolate in a 90g aluminum foil wrapper held in a carton box. No ingredients of animal origin are added to the production. The espresso is pure and as natural as possible.