Fiber fortification innovation
Feb 2023
ABSTRACT
The use of fiber fortification claims in food & beverage launches is increasing globally, featuring a +4% annual growth when comparing 2017/Q4 – 2018/Q3 and 2021/Q4 – 2022/Q3 launches (CAGR). In 2021/Q4 – 2022/Q3, the top category of global product launches tracked with fiber... More 
TOP 3 SUB-CATEGORIES
- Cold Cereal
- Cereal & Energy Bars
- Bread & Bread Products
TRENDING
TRENDING
UP
UP
Global
REGION
ANALYZED
ANALYZED
+4%
2017 VS 2022
INGREDIENTS ANALYZED
Food & beverage launches only;
Oat
Oat
KEY TAKEOUTS
GROWTH/DECLINE IN TRACKED PRODUCT LAUNCHES
+4% (2017 vs 2022)
TOP COMPANY
Nestlé
TOP CATEGORY
Bakery
TOP INGREDIENTS
Oat
REGION ANALYZED
Global
DATE ANALYZED
2017 vs 2022
+4% (2017 vs 2022)
TOP COMPANY
Nestlé
TOP CATEGORY
Bakery
TOP INGREDIENTS
Oat
REGION ANALYZED
Global
DATE ANALYZED
2017 vs 2022
Source: Innova Market Insights
Previous Ingredient Analysis on FoodIngredientsFirst.com
Boosting Beverages innovation
Sep 2024
Innova Market Insights data indicates that global Soft Drink launches grew by 1% from July 2022 to June 2024. The top subcategory from July 2023 to June 2024 was Juices & Nectars (21%). Citric Acid led with a 45% share in new product launches, with the top positionings being Ethical Packaging (66%), No Additives/Preservatives (18%), and Ethical Environment (13%).
Emulsifiers innovation
Aug 2024
Innova Market Insights data indicates that the global use of emulsifiers in food and beverage launches grew by 4% from July 2019 to June 2024. The Bakery category led with 22% of these launches, and soy lecithin was the top emulsifier, used in 25% of products. 48% of launches with emulsifiers were also packed in a sustainable packaging.
Leveraging botanicals innovation
Jul 2024
Innova Market Insights data indicates that botanical ingredient use in global food & beverage launches had a 3% year-over-year increase from April 2022 to March 2024. Bakery was the leading category with 24% share of launches. Garlic was the top botanical ingredient at 22%, while the leading positionings were No Additives/Preservatives (15%), Vegetarian (13%) and Gluten-Free (12%).
