Ancient Grains innovation

Apr 2017
INNOVA MARKET INSIGHTS COMMENTARY
The use of ancient grains boomed in 2016, featuring +11.6% from 2015 to 2016. The leading category for tracked launches globally in 2016 was bakery (30%). The top ancient grains used in all food & beverages launches tracked were quinoa (31%), chia (23%) and buckwheat (22%) . The most featured... More rightarrow
TOP 3 SUB-CATEGORIES
  1. Breakfast Cereals
  2. Bread & Bread Products
  3. Other Meal Components
INGREDIENTS ANALYZED
Food & beverage launches only;
Quinoa
KEY TAKEOUTS
GROWTH/DECLINE IN TRACKED PRODUCT LAUNCHES
+11.6% (2016 vs 2015)

TOP COMPANY
Kellogg

TOP CATEGORY
Bakery

TOP INGREDIENTS
Quinoa

REGION ANALYZED
Global

DATE ANALYZED
2016 vs 2015

Source: Innova Market Insights

Previous Ingredient Analysis on FoodIngredientsFirst.com

The use of enzymes in food & beverage launches is decreasing globally, featuring a -3% year-over-year decline when comparing 2019 and 2020 launches. In 2020, the top category of global product launches tracked with enzymes is dairy & dairy alternatives (42%). In 2020, rennet is the leading ingredient among the enzymes tracked. The top positionings of global product launches tracked with enzymes in 2020 are high/source of protein (16%), no additives/preservatives (13%), and gluten-free (12%).
The use of stabilizers in food & beverage launches is decreasing globally, featuring a -3% year-over-year decline when comparing 2019 and 2020 launches. In 2020, the top category of global product launches tracked with stabilizers is Bakery (21%). In 2020, the top ingredients of global product launches tracked with stabilizers are Sodium Hydrogen Carbonate (9%), Xanthan Gum (8%), and Mono- and Diglycerides (8%). The top positionings of global product launches tracked with stabilizers in 2020 are No Additives/Preservatives (4%), Gluten-Free (4%), and High/Source of Protein (3%).
The total amount of meat substitute launches is increasing globally, featuring a +39% year-over-year growth when comparing 2019 and 2020 launches. In 2020, the top flavors of global meat substitute launches tracked are smoked (6%), jackfruit (5%), and spinach (4%). In 2020, pea protein (34%), pea protein isolate (7%), and pea protein rehydrated (5%) are the top three leading pea protein ingredients among the meat substitute launches tracked. The top positionings of global meat substitute launches tracked in 2020 are vegan (12%), high/source of protein (9%), and vegetarian (6%).
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