Bioriginal Launches Coconut Based Jerky Innovation

10 Mar 2017 --- A new plant-based jerky that taps into consumer demand for an alternative to the popular, meat-based snack combines coconut with a high-quality, plant-based protein blend.

“Consumers are looking for snacks that are both healthy and satiating,” noted Bioriginal President Joe Vidal. “Coconut jerky was created with that in mind. We took an ingredient consumers trust and love – coconut – and combined it with other popular plant-based proteins like pumpkin and faba bean, to create a snack food that is portable and tasty.”

Bioriginal’s coconut jerky offering is not only plant-based and suitable for vegetarian and vegan lifestyles, but is gluten-free, a good source of protein and contains Medium Chain Triglycerides (MCTs).
 
According to market research firm IRI, the jerky market is a nearly $1.5 billion industry in the United States. The report noted sales were up by 13 percent since 2013, and by 46 percent since 2009. Today, jerky continues to be embraced by consumers as a convenient, high protein snack. 
 
Bioriginal will also introduce its new 100% coconut-derived MCT powder which boasts a higher MCT oil load than others on the market. 

“MCT powder is the next generation of coconut-fueled energy,” Vidal said. “These two products represent the evolution of coconut.”

Bioriginal is a global leader in delivering complete nutritional solutions to the food and nutraceutical industries. They are headquartered in Saskatoon, Canada with facilities throughout the U.S., in Europe and Asia. Bioriginal is the Human Nutrition Division of Omega Protein Corporation. 

The new product will be introduced at Natural Products Expo West (NPEW) March 9-12 in Anaheim, California.