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Naturex

Company-logo  COMPANY DETAILS
Naturex
250 rue Pierre Bayle
Avignon
84911
France

Website
Mail
Call
  +33 4 90 23 96 89


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  +33 4 90 23 73 4

ACTIVE CATEGORIES

antioxidant chemicals and systems; colors - natural; flavor enhancers; flavors and aromas; nutraceutical and functional food ingredients; vegetable products - dry; vitamins


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Naturex sources, manufactures and markets natural specialty ingredients for the food, health and cosmetic industries. As the Natural Maker, the company actively supports the global shift to natural by directly addressing key consumer expectations through an offer built on two main focus areas: My Natural Food and My Natural Selfcare. Naturex’s portfolio includes colors, antioxidants, specialty fruits & vegetables, phytoactives, and numerous other plant-based natural ingredients, designed to help its customers create healthy, authentic and effective products.

The Group’s strong commitment to sustainability, continuous innovation process, and the talent of its people are at the heart of its success.



Articles On FoodIngredientsFirst
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FOOD INGREDIENTS NEWS

“Superheroes of product success”: Innova Market Insights pegs new trends for colors and flavors

19 Dec 2019 --- The role of colors and flavors is highly significant in the development of successful new offerings. As highlighted in Innova Market Insights’ latest report, both a... Read More

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FOOD INGREDIENTS NEWS

Fi Europe 2019: Naturex’s new “infused botanicals” offer tradition and relaxation

13 Dec 2019 --- Naturex, part of Givaudan, launched a range of concentrated botanical infusions at Fi Europe 2019 in Paris, France. Tapping into consumer demand for tradition and wellness, the... Read More

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FOOD INGREDIENTS NEWS

Picture-perfect tints: Age of Instagram strengthens natural coloring offerings

10 Dec 2019 --- The rise of social media and consumers’ increasing interest for clean label products have created the perfect storm for the proliferation of the natural colors trend.... Read More

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FOOD INGREDIENTS NEWS

Classic Blue: Pantone’s color for 2020 taps into industry trend for naturality

06 Dec 2019 --- Pantone has hailed “Classic Blue” as its color of the year for 2020 in line with a rising industry trend for vibrant blue hues and cerulean tints in food and beverage... Read More

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FOOD INGREDIENTS NEWS

Weekly Roundup: Givaudan commits to net-zero carbon by 2050, Bunge and BP plc complete formation of JV in Brazil

06 Dec 2019 --- This week in sustainability news, Givaudan joined the global movement of companies committed to set 1.5°C science-based emissions reduction targets aligned with a net-zero... Read More




Video Interviews
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New concepts with plant-based extracts

Naturex (now a Givaudan company) presented their Turmipure Gold solution. The ingredient is claimed to elevate turmeric to the next level by being instant water dispersible, 100 percent clean label and organic. It has a neutral taste a beautiful color, is very easy to formulate in beverages. It is also clinically proven to be more bioavailable than standard turmeric 95 percent cucruminoids at a low 300mg dose. At IFT 2019, the company presented several plant-based concepts to highlight the diversity of their portfolio and also how the taste masking properties of Givaudan’s flavors business can now be used to optimize the flavor of plant-based nutritionals.

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Color options in an age of instagramability

The trend for natural colors is part of a wider shift in consumer awareness about health and wellbeing and a desire for cleaner and safer food products. People now have access to more information than ever before and, as a result of demand from consumers and pressure from health interest groups, the natural ingredients space has been growing steadily for several years now. In light of this, the incentive is now overwhelming for food manufacturers to clean up their products, and this is reflected in the rapid uptake of natural colors in new product launches. Nathalie Pauleau, Natural Colors Category Director at Naturex discusses the company's latest innovation.

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The launch of an EDTA replacer

Naturex launched a new natural solution for food preservation. Called XtraBlend RN, it was unveiled as part of the company's Clean & Clear Label theme, with natural colors, fruit powders, vegetable purees and oat flour also in the spotlight. Manufacturers today are seeking natural alternatives to ethylenediaminetetraacetic acid (EDTA) in order to ensure their products are compatible with the trend for clean labels. Catherine Bayard, Category Manager for Naturex, said: “In light of the trend for clean labels, it has become clear that a rethink on EDTA is now needed. XtraBlend RN provides the perfect plant-based solution to this dilemma, delivering similar oxidation management to EDTA but with a clean and clear label.”

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The Launch of an Innovative Natural Preservative System

Naturex has developed two natural and taste-free antimicrobial ingredients for the prevention of spoilage in meat products: Cleanatis M1, a patent-pending  combination of rosemary and citrus extract formulated to help inhibit the growth of Listeria; Cleanatis M2, a combination of rosemary, acerola cherry and buffered vinegar that helps inhibit Salmonella growth. The test results demonstrate that it is now possible reconcile naturalness and effective shelf life management to create natural antimicrobials for meat products that do not impair flavor or appearance. This means that, at long last, meat processors can adopt natural antimicrobials in the knowledge that consumer safety is assured and product quality maintained. Furthermore, they can now ride the clean label trend and ensure their products are in tune with today’s shopper preferences.  

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The Launch of an Original Turmeric Product

A 100% traceable, organic compliant and intense yellow color: Naturex’s agronomy experts have a wealth of botanical knowledge, allowing us to develop a high-quality production system in the heart of India which meets all relevant requirements in terms of transparency, traceability and sustainable development. Once the turmeric has been harvested, the colour is gently processed to get an organic-compliant status. Light-resistant and flavor-neutral, miChroma Turmeric OC LWD contains 10% pigment for an intense yellow color.  Extremely easy to use, this extract can be added to a wide array of applications, from sauces and snacks to sweets, ice creams and baked goods. 




Articles On The World of Food Ingredients
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THE WORLD OF FOOD INGREDIENTS

Nutritionals: Future Platforms for Innovation

07 Aug 2018 --- Key suppliers offer their thoughts on the nutritionals industry. How can the sector meet the health concerns of an aging global population?

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THE WORLD OF FOOD INGREDIENTS

VIEW FROM THE TOP: Olivier Rigaud, CEO, Naturex

02 Jan 2018 --- Naturex is firming up its presence in the natural nutrition market with the acquisition of Swedish Oat Fiber (SOF), a specialized manufacturer of oat dietary fibers, oils and proteins. In September 2017, Naturex signed a global distribution agreement via its Open Innovation program (Ingenium) with Colorado-based start-up, MycoTechnology, for their PureTaste, shiitake mushroom plant protein created by patent-pending fungi fermentation technology.

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THE WORLD OF FOOD INGREDIENTS

Exploring Natural Antimicrobials for Meat

14 Sep 2017 --- The tide is turning against artificial ingredients and this is a trend that the meat industry is now unable to ignore. Rosemary extracts hold strong potential here.

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THE WORLD OF FOOD INGREDIENTS

Key Supplier Interview: Naturex Looks to Assert Authority in Clean Label

01 Feb 2015 --- Naturex recently reinforced its senior management through the appointment of Olivier Rigaud as CEO. Rigaud has ambitious targets to significantly increase the company’s turnover in the next five years.

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THE WORLD OF FOOD INGREDIENTS

View From The Top: Elizabeth Bui, Business Unit Director, Naturex

19 Jun 2014 --- Challenges facing the nutritionals sector include a recent set of high profile scandals related to supplement authenticity and the continued absence of clarity around botanical health claims in the EU. Elizabeth Bui, Business Unit Director (Nutrition & Health), Naturex speaks about the nutraceutical environment and what the company is currently focusing on.




Podcasts
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Inside Naturex’s expansion and diversification strategy

Naturex is firming up its presence in the natural nutrition market with the acquisition of Swedish Oat Fiber, a specialized manufacturer of oat dietary fibers, oils and proteins. Olivier Rigaud, CEO of the French-headquartered group says this latest bolt-on acquisition will strengthen Naturex’s position and the company’s strategy for organic and external growth.Naturex recently reported a slight decline in Q3 sales, which was put down to integration efforts of several recent acquisitions.FoodIngredientsFirst spoke with Olivier Rigaud about the acquisition, the company’s results and future expansion plans.

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WEEKLY PODCAST: Naturex CEO Olivier Rigaud Last Week Unveiled the Company’s Three-Step Approach

Naturex CEO Olivier Rigaud last week unveiled the company’s three-step approach-which includes intuitive nutrition, fortification and nutrition with purpose.  Speaking during HiE, Rigaud said: “We see a lot of opportunities in the fruit and vegetable derivatives, this is one of our four key strategic categories. There is a very high demand, primarily in the US today to move to raw foods, raw products, and unpasteurized, slow processed, to really keep all the nutrients in the product - this is one of the big, heavy trends that we see.”

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The Week in Business (02 Aug 2016)

The executive board of SABMiller is to recommend that its shareholders accept AB InBev's improved offer as the so-called “megabrew” deal draws closer. Budweiser owner AB InBev raised its offer for SABMiller last week after a fall in the value of sterling meant the original terms of the offer were less attractive. Sterling has fallen in value by over 10 percent since the EU referendum.  Other companies mentioned are Danone, Bunge, Fonterra and Naturex.




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