Terma: New Packaging
This is how Terma reinforces its constant updating objective and adaptation to changes in consumption, without losing the brand’s essential values.
15/01/08 Terma, the non-alcoholic drink made of herbs, re-releases a new design for its 1250 cm³ line, where the main focus is on embossed herbs.
With this change, herbs, the brand’s main character, provide the new packaging more personality and market differentiation.
This is how Terma reinforces its constant updating objective and adaptation to changes in consumption, without losing the brand’s essential values.
The brand’s new visual identity will be presented in all its flavour range: Serrano, Patagónico, Grapefruit, Lemon, Cuyano, Grapefruit Light, Lemon Light, Cuyano Light and Patagónico Light.
