10 Apr 2017 --- Low-sugar Coca Cola Life is to be phased out in Britain in June after sales of the stevia soft drink have nosedived. The move comes as Coca Cola increases its investment in Coca-Cola Zero Sugar as part of its on-going zero sugary strategy. This will allow the company to “simplify consumer choice between sugar and sugar-free formats” as Coca-Cola continues to focus on the growth of Coca-Cola Zero Sugar and Diet Coke.