16 Jun 2020 --- US consumers have turned to grain foods as a source of comfort and certainty during COVID-19. That is according to Christine Cochran, Executive Director of Grain Foods Foundation (GFF), who highlights how trends around nostalgia, home baking and convenience have been focalized over the past few months. “Notably, bread and pasta have been another popular category of food to purchase and consume throughout the pandemic,” she tells FoodIngredientsFirst.