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Newsmakers: A Whopper of a Coup for Unilever

January 2020
--- The plant-based boom is accelerating at a rapid pace with plentiful NPD across a multitude of food and beverage categories. Simultaneously, casual restaurants and fast food chains are getting in on the plant-based action with “next-generation” burgers rapidly gaining traction. This is evidenced by Burger King recently strengthening its foothold in the booming market for plant-based foods served in restaurant chains by partnering with Unilever’s The Vegetarian Butcher on the launch of its Rebel Whopper.
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