27 Nov 2019 --- New statistics have revealed that since 2013, European consumption of fresh fruit and vegetables has very slowly picked up again after a noticeable decreasing trend since the turn of the century. That is according to Freshfel Europe’s latest Consumption Monitor. Despite this, the monitor platform strongly encourages increasing the number of public and private initiatives to stimulate consumption. Noticeably, the data demonstrate a very slight decrease again from 2016 to 2017 and the European aggregate still remains below the World Health Organization (WHO) consumption recommendation of at least 400 g per capita per day.
