02 May 2022 --- Plant-based dairy alternatives have been gaining traction in industry for years. However, as consumers are demanding more from their dollars, more are starting to learn about the true cost of non-vegan beverages, asserts Marissa Bronfman, chief brand officer of Kizmet Impact Capital. Meanwhile, conscious consumers continue to seek out non-alcoholic beverages, where adaptogens and herbs are also playing a key role in “elevating the drinking experience.”
