7 Oct 2015 --- Who would have thought the artichoke could garner such interest in the U.S. cocktail community? As Italian drink culture and tradition – from the aperitivo to amari – infiltrates drink rituals stateside, Campari America mounts a new campaign in the battle for bitter: Cynar 70 Proof. Double the intensity and proof of original Cynar, the bartender-beloved bittersweet artichoke liqueur, Cynar 70 Proof is a bold entry in the burgeoning bitters category.
