22 Jun 2017 --- On June 20th, Brussels became the ‘Capital of Flavor’. The event organized by EFFA (the European Flavor Association), together with AROMA (the Belgian Flavor Association) and IOFI (the International Organization of the Flavor Industry). The event was a great success with more than 100 participants. Policy makers, customers and food and drink associations gathered for discussions about the future of food and the role that flavorings play in key consumer trends.