The rise of AI in the food and beverage industry is expected to bolster flavor innovation while predicting trends for ingredients and product claims. In a move that could help manufacturers get ahead of consumer demand, Symrise recently launched Symvision AI, an AI-based multisource prediction tool that gathers actionable insights for market-relevant opportunities. Food Ingredients First speaks with experts from Symrise ahead of the company’s March 13 webinar, Symvision AI—Predicting the Future of Taste, Nutrition, and Health. The event will provide an in-depth look at how AI enables manufacturers to understand market trends, improve formulations, and anticipate shifting consumer attitudes.
