Starches Innovation

Jul 2017

  • Key Takeouts

    GROWTH/DECLINE IN TRACKED PRODUCT LAUNCHES

    +15.2% (2016 vs 2015)

    Top Company

    Top Category

    Top Ingredient

    Region Analyzed

    Global

    Date Analyzed

    2016 vs 2015

    Innova Market Insights Commentary

    The use of starches went up in 2016, featuring +15.2% from 2015 to 2016. The leading category for tracked launches globally in 2016 was Bakery (50%). The leading starches used in all food & beverage launches tracked were corn starch (38%), starch, other (21%) and potato starch (20%). The most featured health ... More rightarrow

    Top 3 Sub-Categories

    Trending

    Ingredients analyzed

    Food & beverage launches only;

    Source: Innova Market Insights

Previous Ingredient Analysis on FoodIngredientsFirst.com

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Alternative Proteins Innovation Jun 2017

The use of alternative proteins went up in 2016, featuring +12% from 2015 to 2016. The leading category for tracked launches globally in 2016 was bakery (30%). The leading alternative proteins used in all food & beverages launches tracked were wheat protein (50%), soy protein (28%) and vegetable protein (10%). The most featured health positionings with a positive growth were no additives/preservatives (+22%), high/source of protein (+19%), gluten free (+34%) and high/source of fiber (+31%).

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Hydrocolloids Innovation (Global) May 2017

The use of hydrocolloids grew in 2016, with +6.1% growth reported from 2015 to 2016. The leading category for tracked launches globally in 2016 was bakery (21%). The leading hydrocolloids used in all food & beverages launches tracked were corn starch (23%), xanthan gum (20%) and calcium carbonate (12%). The most featured positionings with a positive growth were added calcium (+32%), low sugar (+32%), antioxidant (+30%), and bone health (+27%).

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Ancient Grains Innovation Apr 2017

The use of ancient grains boomed in 2016, featuring +11.6% from 2015 to 2016. The leading category for tracked launches globally in 2016 was bakery (30%). The top ancient grains used in all food & beverages launches tracked were quinoa (31%), chia (23%) and buckwheat (22%) . The most featured positionings with a positive growth were energy/alertness (+35%), low sugar (+34%) , no added sugar (+30%) and high/source of protein (+29%).