Kellogg Launches Cinnabon Bars

To help consumers identify even more ways to treat themselves to a quick break, Marston and the Kellogg's Cinnabon Snack Bar team developed 60 Cinnaminutes - simple ways to step back from the day in one minute or less.

17/07/09 The madness of consumers' busy lives just got surprisingly more rewarding. Thanks to new Kellogg's Cinnabon Snack Bars, the indulgent flavor of Cinnabon has been captured in a wholesome snack bar, giving consumers an unexpectedly indulgent treat to enjoy during even the most hectic times.

With 92 percent of Americans looking to "take a break" from their daily routine, people need to relax and recharge, even if it's brief.

"Finding time to treat the 'you' in yourself is important to maintaining a balanced life, especially during hectic times like these," says Stephanie Marston, lifestyle expert, speaker and accomplished author on topics surrounding life-balance techniques. "These snack bars are a perfect example of a simple way to cut through a busy day with a moment of relaxation."

Kellogg's Cinnabon Snack Bars offer a chance to momentarily hit the reset button and enjoy a surprisingly indulgent, wholesome snack. Kellogg's Cinnabon Snack Bars can also be enjoyed warm by heating just a few seconds in the microwave, sending the unforgettable smell of cinnamon throughout your home or office and heightening the enjoyment of the snacking experience. While they taste delicious, including a rich, flavorful filling and sweet icing, each bar is 150 calories, so they can easily fit into a balanced and healthful eating style.

Cinnaminutes - Simple Tips for a Quick Break

To help consumers identify even more ways to treat themselves to a quick break, Marston and the Kellogg's Cinnabon Snack Bar team developed 60 Cinnaminutes - simple ways to step back from the day in one minute or less. These short breaks can be enjoyed between meetings, waiting to pick up the kids or on the way to the next appointment.

Some of the quick-to-do, stress-relieving Kellogg's Cinnaminutes include singing at the top of your lungs to your favorite song, reflecting on an enjoyable memory of your family or smelling something refreshing like lavender.

"These Cinnaminutes show that even taking a simple minute out of your day to reward yourself helps create a sense of balance and relief in your life," Marston said.

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