04 Sep 2015 --- Chicago and Fennville, Mich., -- Goose Island Beer Company of Chicago and Virtue Cider Company of Fennville, Michigan, announced a partnership today in which Goose Island will become the majority shareholder in Virtue Cider. Founders Gregory Hall and Stephen Schmakel will continue to be the creative and operational team behind the business and will continue producing Virtue Cider in Fennville. Virtue will utilize the facilities at Goose Island's Fulton Street brewery for packaging needs – including bottling and kegging, and as a hub for increased distribution.