Cargill Introduces Sea Salt Grinder Cut for Use in Salt Mills and Seasoning Blends

17/06/08 To help food processors meet a growing demand for sea salt, Cargill announced the launch of its new Sea Salt Grinder cut salt product. The Sea Salt Grinder cut is a 99.8 percent pure, tightly screened cut of natural sea salt designed for use in gourmet seasoning blends and salt mills.

According to research conducted by Cargill, more than 80 percent of home meal preparers are aware of sea salt and almost half use sea salt in their home cooking.1 Additionally, consumers are increasingly choosing food products with sea salt. The Innova New Product Database shows that more than 800 new products containing sea salt were introduced in 2007 — a 16 percent increase from 2006.2 Given consumers’ growing preference for sea salt, the Cargill Sea Salt Grinder cut introduction comes at an ideal time for food processors.

“Our customers are looking for ways to meet consumers’ desire for new products and flavors. We’re excited to offer our Sea Salt Grinder cut to food processors wishing to add gourmet seasoning blends or sea salt grinders to their product lines, or to refresh and reformulate their existing products. With this new cut, processors can give their customers premium quality,” said Carlos Rodriguez, Cargill marketing manager.

The new Sea Salt Grinder cut is the largest-sized sea salt product from Cargill. Its dimension, which is about the size of a peppercorn, allows the product to mix thoroughly with other seasoning ingredients and provide maximum flavor. The size also allows the pure white crystals to be clearly and visibly integrated within the seasoning mix, rather than settling on the bottom or being invisible to the eye, adding to its “fresh ground” appeal. The ingredient contains no anticaking or free-flowing additives or conditioners, and meets the requirements of the Food Chemical Codex.

Harvested from a living ocean

Cargill’s Sea Salt is harvested from the Pacific Ocean, rather than collected from ancient dried salt deposits or salty lakes. The salt is made by channeling ocean water into ponds, and letting the sun and wind evaporate it naturally. Produced in this way, Cargill Sea Salt appeals to the natural flavor that is of interest to today’s more sophisticated consumers, who are exposed to new cooking techniques and global cuisines through televised cooking shows, travel and restaurants.