Oct 4 2011 --- 100% tasty healthy fruit spread, 100% EDV Packaging. Makedoniki, a leading company in the food industry in Greece, and EDV Packaging have designed an innovative high barrier plastic cup for the new range of fruit spreads for the Aristi brand for international markets as well as extra jam Makedoniki in Greece.

Aristi, a name from ancient Greek mythology synonymous to excellence, signifies a range of 100% fruit spreads, ideal for healthy conscious consumers who appreciate delicate fruit tastes. Makedoniki’s fruit spreads are sweetened only by natural sugars coming from fruits.

Traditionally packed in glass jars, Makedoniki wanted to go one step forward and marketed Aristi’s fruit spreads -strawberry and apricot flavour home recipes, in an EDV Packaging’s multilayer high barrier plastic cups for the first time.

Makedoniki’s innovative product is a result of the company’s long expertise in jam production as well as their solid marketing research concerning the consumer’s food habits which are seeking for a product of healthy profile without sacrificing taste. Makedoniki’s commitment with sustainability, together with the high quality of their natural taste fruit spreads, led the product to be presented within the section of the Most Innovative Food Products in the biggest European Food Exhibition SIAL 2010.

High barrier structure

EDV Packaging coextrudes and thermoforms the high barrier PP/EVOH/PP white structure in its production plants in Llinars del Vallès, Barcelona, Spain. The robust EVOH layer provides maximum guarantee to long preservation of the packed product without refrigeration. It also ensures ample barrier to oxygen, UV rays, moisture and aromas, thus preserving taste up to 12 months after packaging date, stored at ambient temperature.

A unique family pack

The 400 g. cup has been designed with smooth walls to allow consumers to use all the content. The cup is hermetically thermosealed with a high-barrier peelable transparent film and a reclosable thermoformed overcup is added. EDV Packaging supplies the cup with an attractive decorated sleeve, which enhances the personality of the product and its on-shelf presence.