ADM’s natural sweetening solution scoops “Most Innovative Food Ingredient” accolade


20 Nov 2017 --- Archer Daniels Midland Company has been awarded “most innovative food ingredient” for its natural sweetening solution, Fruit Up Fiber, at this year’s Gulfood Manufacturing Industry Excellence Awards, which recognize best practices and innovation within the food manufacturing industry value chain.

Fruit Up Fiber is a source of soluble fiber that provides sweetness with 30 percent less sugar on a dry basis relative to nutritive sweeteners, such as sucrose or glucose, according to the US global food processing and commodities trading corporation. 

Based on naturally occurring carbohydrates (sugars, sweetening ingredients, polyols and soluble fibers), Fruit Up Fiber can provide developers with a lower sugar, clean label solution for a wide range of food and beverage applications.

It has a glycemic index of 40, is also non-GMO, and Halal and Kosher certified.

Reduced sugar alternatives growing in popularity 
Entries were judged on the additional value the innovations brought to developers, as well as their ability to meet unmet market needs.

Growing regulatory pressure, media scrutiny and changing consumer tastes have led many food and beverage developers to focus on reformulation options to reduce the amount of sugar in their products. 

As a result, reduced sugar alternatives are growing in popularity and becoming a necessity for many companies. Meanwhile, consumers continue to look for clean label products that look, smell and taste great.

“Using naturally sourced sweetening ingredients and fibers for sugar reduction gives developers the opportunity to appeal to consumers who are looking to reduce their sugar intake and are also making health and wellness a priority in their eating choices, and Fruit Up Fiber is a great solution to meet this demand,” says Ramesh Sambamoorthy, managing director, Middle East, WILD Flavors and Specialty Ingredients, a business unit of ADM. 

“We look forward to showcasing how Fruit Up Fiber can help developers create products with a premium positioning and added value across the Middle East region and the world over.”

ADM WILD Europe GmbH & Co. KG


About WILD Flavors & Specialty Ingredients

ADM’s WILD Flavors & Specialty Ingredients business unit, or WFSI, offers a comprehensive portfolio of ingredients to help customers deliver products that address taste, texture, nutrition and function. That portfolio also includes a wide range of proteins, lecithins, colors and flavors, edible beans and related ingredients, hydrocolloids, polyols, soluble fiber products and other ingredients.

About ADM

For more than a century, the people of Archer Daniels Midland Company (NYSE: ADM) have transformed crops into products that serve the vital needs of a growing world. Today, we’re one of the world’s largest agricultural processors and food ingredient providers, with more than 32,300 employees serving customers in more than 160 countries. With a global value chain that includes 428 crop procurement locations, 280 ingredient manufacturing facilities, 39 innovation centers and the world’s premier crop transportation network, we connect the harvest to the home, making products for food, animal feed, industrial and energy uses. Learn more at 

Related Articles

Business News

Bunge “under pressure” from investors to sell

09 Mar 2018 --- US agricultural investor Continental Grain Co is reportedly pushing global agribusiness and food company Bunge Ltd. to consider a potential sale. According to Reuters, which cites an unnamed source close to the matter, Continental Grain, which is considered a powerful force in the global grain industry, discussed the potential for sale with Bunge after Archer Daniels Midland Co (ADM) approached the company about a takeover earlier this year.

Business News

Trade war: EU threatens tariffs on typical US food exports

08 Mar 2018 --- The EU is planning to impose tariffs on orange juice, bourbon, peanut butter and cranberries among other items if the US goes ahead with the levies on steel and aluminum that were announced last week by US president Donald Trump.

Business News

ADM acquires 50 percent stake in sweeteners and starches business of Aston Foods

05 Mar 2018 --- Archer Daniels Midland Company (ADM) has announced an agreement to acquire a 50 percent equity stake in the sweeteners and starches business of Russia-based Aston Foods and Food Ingredients.

Business News

Weekly Digest: ADM & Cargill launch soybean venture, PureCircle and SGF resolve patent dispute

02 Mar 2018 --- This week in business, ADM and Cargill reached an agreement to launch a joint venture to provide soybean meal and oil for customers in Egypt. PureCircle announced that it will vastly increase the amount of Starleaf stevia it plants in 2018, in the same week in which PureCircle USA Inc. and Sweet Green Fields USA LLC settled a dispute before the International Trade Commission. Also this week, Matrix Flavours and Fragrances revealed an expansion of manufacturing capability in Kuala Lumpur. 

Business News

Weekly Digest: Emmi makes sustainable soy pledge, Mondelēz delivers 2018 business plan

23 Feb 2018 --- This week in business, Emmi joined the Soy Network Switzerland, ADM announced the appointment of a new president for ADM Animal Nutrition, as well as announced the launch of a new quality protein source for aquaculture and swine diets, PROPLEX T. Bell Flavors & Fragrances hired a new board member of the Northbrook Chamber of Commerce & Industry. Other highlights this week, included Mondelēz delivering its 2018 business plan at the Consumer Analyst Group of New York (CAGNY) and Ornua is set to rebuild a new cheese production facility at its location in Avila, Spain.

More Articles