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Industry Thoughts: Successful Claims

Date:01 Mar 2010

Type:From Twofi

Source:Food Ingredients First

Description:Few ingredient companies have had much luck thus far in getting a green light from EFSA, for either new or existing claims. Several successful applicants offer their perspectives on the issue.

New Product Launch


Bahlsen Amato Marzipan Flavored Slices Sprinkled with Almond and Half Coated with Dark Chocolate


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Marzipan flavored slices sprinkled with almond and half coated with dark chocolate, in a cardboard box.

AZ 3D White Toothpaste with Radiant Mint Flavor


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Toothpaste with radiant mint flavor, in a cardboard box.

Enervit Sport Drink with Lemon Flavor


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Sport drink with lemon flavor, in a plastic bottle.

Levssima Issima Natural Water


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Natural water in a plastic bottle with new flit top tamper evident closure.

Belbake Milchreis Klassische Art: Rice Pudding Preparation


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Classic style rice pudding preparation.

Aboca Olio Di Fegato Di Merluzzo Cod Liver Oil Pearls: 50 Capsules


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Cod liver oil is known to be rich in Vitamin A (retinol and vitamin D3 (cholecalciferol), which are attributed to the adjuvant setting properties of calcium in the bones, it also benefits the cardiovascular system, circulatory, and assisting in osteoarthritis inflammatory and painful, adjuvant therapies to fight osteoporosis.

Specchiasol Pausa Food Supplement for Women in Menopause


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Food supplement with soybean, clover, wild yam, hawthorn, zinc and vitamin B6. Is especially useful for supplementing the diet of women in menopause.

ColaCao Instant Chocodrink


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Instant choco drink in a plastic container.

Peccati con Gusto Pate ai Funghi Porcini: Porcini Mushroom Pate


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Porcini mushroom pate in a glass jar.

Starbucks Frappuccino Low Fat Coffee Drink: Vanilla Flavor


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Sterilized vanilla flavored milk drink with Starbucks Arabica coffee, in a glass bottle.

Viaggiator Goloso Mocaccino: Coffee Flavored Mousse


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Coffee flavored mousse in 2 glass cups held in a cardboard sleeve.

Linda McCartney Special Edition 6 Vegetarian Red Onion & Rosemary Sausages


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Six vegetarian sausages made from textured soy protein and red onion and seasoned with rosemary.

Trader Joe's Checkerboard Mousse Cake with Vanilla and Chocolate Flavor


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Elegant combination of vanilla and chocolate flavors in this frozen checkerboard pattern cake wrapped in a chocolate ganache.

Seven Seas Joint Care Opti-Release Sustained Released Glucosamine: 10 Tablets


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Ten tablets of sustained release glucosamine providing nutritional support for joints.

Pick Hungarian Spicy Snack Salami


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Hungarian spicy pork salami with paprika and chilli, ideal for snacking.

Sophie's Steak Sauce


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A tomato based sweet and sour steak sauce as served in Sophie's Steakhouse in London.

Gruppo B A Base di Vitamine del Gruppbo B: Vitamin B Group, 30 Capsules


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Vitamin B group food supplement in a blister held in a cardboard box.

Dima cla Coadiuvante in Diete Ipocaloriche: Weight Loss Supplement, 60 pearls


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Weight loss supplement in a cardboard box.

Look What We Found! Staffordshire Chicken Tikka


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Chicken tikka made with Alec Mercer's Stafforshire free range chicken.

Turci Frutti Spray Fragola: Strawberry Based Condiment


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Strawberry based condiment in a spray bottle.