Flavor creativity: NPD in action

Aug 2017

Flavor innovation is ever-evolving as food and beverage manufacturers strive to produce the next big flavor hit, with inspiration behind new flavor development coming from a wide variety of sources. Flavor combinations are indeed becoming more complex. In addition, unique applications of ingredients are being used for their health benefits, resulting in some novel flavor profiles.

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  • Asda Extra Special Woodfired Carbonara Pizza (UK). Woodfired pizza base topped with a creamy sauce, smoke flavor bacon, mushrooms and Emmental cheese  

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In a nutshell: Nuts & seeds NPD

Oct 2017

As natural ingredients, nuts and seeds have been widely applied in food and beverage products for a long time. Consumers show great interest in these healthy ingredients because of their inherent benefits. Nowadays, not only whole nuts and seeds, but also nut butters, nut milks, nut oils and exotic seeds – such as chia and quinoa – have taken off in the global market. Active platforms for their application include high/source of fiber/protein, digestive/gut health, immune health and brain health.


Chocolate NPD explores new frontiers

Oct 2017

Chocolate is being widely used across various product categories, either as a base or as a source of flavor. The most active categories for chocolate applications include bakery, confectionery and desserts & ice cream. Additionally, chocolate is increasingly being used in soups, alcoholic beverages and flavored bottled waters. Meanwhile, finished products with chocolate are offering more health benefits, such as skin health and heart health, in combination with other nutrients. Cacao nibs are an emerging ingredient for chocolate application, featuring a chocolate flavor, crunchy texture and extra health benefits.


Vanilla: A classic with a modern twist

Sep 2017

Vanilla is one of the most classic and dominating flavors in categories such as Ice Cream, Cookies and Yogurts. Although vanilla is a well-established flavor in some market categories, in others it is still emerging or steadily continuing to gain ground. A look at the categories where the use of vanilla flavor is currently growing the fastest uncovers a range of great modern product profiles starring this well-loved flavor.