2015 Review: The Key Ingredient Launches

Dec 2015
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  • Parabel has developed a proprietary growth and processing technique to extract a protein concentrate out of the Lemnoideae plant. The crop has a high level of protein (40%) and Parabel grows it with a yield per hectare that is higher than any other crop today – even higher than GM Soy. The resultant product, Lentein, is soy-, gluten- and lactose-free and non-GMO. Parabel’s mix of species delivers around 40% of protein, depending on where it is grown and what species that are included. The growth system is made up by lined raceways and so there is no risk of any contamination from the soil which can happen with crops that are grown in water like rice or algae.  

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Top ten trends 2018: On trend product innovation

Jan 2018

The increasingly thoughtful and mindful consumer will continue to catalyze changes in the way that companies produce, package and label their products. “Mindful Choices” leads the list of Innova Market Insights’ Top Ten Trends for 2018, where the company continuously analyzes global developments in food and drinks launch activity and consumer research to highlight the trends most likely to impact the food and drinks industry over the coming year and beyond.


NPD in action: Confectionery 

Jan 2018

Indulgent, premium and better-for-you are the key themes in confectionery NPD. To stand out of the shelf, confectionery bets on unexpected flavor combinations and new textures. Ethics also plays a role in new product launches, which can be perceived by several fair-trade certifications and ingredient provenance on the label. Health claims are desired. However, products that balance health and indulgence claims offer the greatest potential for growth. Creativity and a holistic wellness approach are paramount to staying ahead of the competition and satisfying consumers’ demand for novelty.