Exotic Fruit (Asia) innovation
May 2015
ABSTRACT
The use of exotic fruits in new Asian product launches tracked continues to grow, with a 11% rise reported,
when comparing 2013 and 2014. The top category for tracked launches in the region was Sauces & Seasonings (16%), with ginger being the leading ingredient.
Clean label claims and free from... More 
TOP 3 SUB-CATEGORIES
- Sauces & Seasonings
- Soft Drinks
- Confectionery
TRENDING
TRENDING
UP
UP
Asia
REGION
ANALYZED
ANALYZED
+11%
2014 VS 2013
INGREDIENTS ANALYZED
Food & beverage launches only;
Ginger
Ginger
KEY TAKEOUTS
GROWTH/DECLINE IN TRACKED PRODUCT LAUNCHES
+11% (2014 vs 2013)
TOP COMPANY
Aeon
TOP CATEGORY
Sauces & Seasonings
TOP INGREDIENTS
Ginger
REGION ANALYZED
Asia
DATE ANALYZED
2014 vs 2013
+11% (2014 vs 2013)
TOP COMPANY
Aeon
TOP CATEGORY
Sauces & Seasonings
TOP INGREDIENTS
Ginger
REGION ANALYZED
Asia
DATE ANALYZED
2014 vs 2013
Source: Innova Market Insights
Previous Ingredient Analysis on FoodIngredientsFirst.com
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